Just Before It Was a Cult Film, ‘Rocky Horror Show’ Was a Broadway Flop

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By Grace Mitchell

In 1975, the Belasco Theater in New York City was the stage for what would become one of the most infamous misadventures in Broadway history. The musical in question was “The Rocky Horror Show,” a risqué and unconventional production that would go on to achieve cult status and a massive following, but not before facing numerous challenges during its initial run.

“The Rocky Horror Show” was written by Richard O’Brien and first premiered in London in 1973. The show’s unique blend of rock music, science fiction, and campy humor quickly gained a dedicated fan base. In 1975, the decision was made to bring the production to Broadway, where it would be staged at the historic Belasco Theater.

Tim Curry, who originated the role of Dr. Frank-N-Furter in the London production, reprised his iconic role for the Broadway run. Alongside Curry, the cast included Susan Sarandon, Barry Bostwick, and Meat Loaf, among others. The show’s edgy content and provocative themes immediately set it apart from traditional Broadway fare, attracting a diverse audience that embraced its subversive nature.

However, despite its initial popularity, “The Rocky Horror Show” faced numerous challenges during its time at the Belasco Theater. The production struggled to attract mainstream audiences, with many theatergoers put off by its unconventional style and explicit content. Additionally, the show’s late-night schedule, with performances starting at midnight, made it difficult to reach a wider audience.

Despite these challenges, “The Rocky Horror Show” found a devoted following among a younger, more adventurous crowd. Fans of the show, known as “Rocky Horror” enthusiasts, embraced its interactive nature, often dressing up as characters, shouting out lines, and participating in the show in a way that was unheard of in traditional theater settings.

The Belasco Theater itself became a focal point for these die-hard fans, who would line up outside the theater hours before the show, eagerly anticipating the experience that awaited them inside. The atmosphere inside the theater was electric, with audience members actively engaging with the performers and each other, creating a sense of community and camaraderie that was unique to “The Rocky Horror Show.”

Despite its struggles with mainstream acceptance, “The Rocky Horror Show” managed to carve out a niche for itself on Broadway, running for over 45 performances before closing in 1975. The show’s legacy, however, far outlasted its initial run, with numerous revivals, adaptations, and tribute performances keeping the spirit of “The Rocky Horror Show” alive to this day.

In retrospect, the misadventure of “The Rocky Horror Show” at the Belasco Theater can be seen as a testament to the power of unconventional art and the enduring appeal of cult classics. While the show may not have achieved mainstream success during its original Broadway run, its impact on popular culture and the world of theater is undeniable.

Today, “The Rocky Horror Show” continues to be celebrated by fans around the world, with midnight screenings, shadow casts, and interactive performances keeping the spirit of Dr. Frank-N-Furter and his motley crew alive. The Belasco Theater may have been the site of a misadventure in 1975, but for those who experienced the magic of “The Rocky Horror Show,” it was a journey they would never forget.

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